How is SEO management done?

SEO management refers to the management of studies aimed at making web pages better understood by search engines and appearing in higher search results rankings. You can follow the steps below to do SEO management:

  1. Do target keyword research: Keyword research helps you discover which words are used most often in search engines. This information helps you decide which keywords you should use in your text.
  2. Create a content production plan: The content production plan should be a plan that determines which topics will be published, how often and on what dates. In this way, you can ensure that search engines regularly scan for new content and ensure that your web page rank higher in search results.
  3. Optimize meta tags: Meta tags are information crawled by search engines and contain the title and description information of your web page that is displayed in search results. It is important that the meta tags are relevant and understandable to the keywords.
  4. Optimize URL structure: URL structure is information crawled by search engines and includes URL information of your web page that is displayed in search results. It is important that the URL structure is clear and suitable for keywords.
  5. Use internal links: Internal links are links on your web page that make it easy to navigate from one page to another. Internal links are information crawled by search engines and help your web page rank higher in search results.
  6. Manage external links: External links are links from your web page to other web pages. Note that external links come from high quality and relevant web pages.

 

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